SOCAP OPEN is now closed. Thank you to everyone for participating and helping build a great SOCAP13. See the 2013 winners below! The top 23 entries are all coming through to SOCAP.

Go Direct! Effective Last Mile Distribution to the Base of the Pyramid

Anish Thakkar, Greenlight Planet Inc.


The development space is in an exciting time flush with effective BoP-focused product innovators. Yet, few viable models exist to get these useful, yet often complex products to cautious rural families efficiently in large scale. In this session, we'll explore how to reach emerging economies like India & Africa through trusted local networks, and take a look at how specific organizations and products have had successful impact.
BOP, development, distribution, energy
Interactive Workshop
Not Applicable
To Be Determined. I deeply admire these organization for their efforts in building last mile distribution models: - Living Goods (Uganda, Kenya) - Toyola (Nigeria, Ghana)
N/A

2 Responses

  1. Meghan says:

    You may also want to check out the work of Community Enterprise Solution/Soluciones Comunitarias - very effective last mile distribution in Latin America.

  2. Eimhin says:

    Hi Anish,
    How do you structure the workshop?

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