Archive for the ‘Market Opportunities’ Category

SOCAP13 Session Recap: Cracking the Corporate Nut: Navigating Bottlenecks & Challenges of Working with Global Corporations

September 5th, 2013

This afternoon’s “Wildcard” session discussed the issue of how to “crack” the corporate “nut,” and addressed common challenges that face social enterprises, impact investors, and development organizations in collaborating with global corporations. Patricia Chin-Sweeney, one of the Directors of I-DEV International, asked those present to consider how we are engaging or looking to engage corporations, and what strategies allow effective navigation of corporate hierarchy.

 

Food for thought from this session:

1. Among your outreach issue areas, know which are considered “public goods:”

  • In looking at the challenges we face implementing outreach to the developing world, it is imperative to recognize that corporate involvement cannot solve everything. Many issues require multi-lateral work and input from corporations, government, and non-profit organizations.

 

  • Ling-Ling Phung, Unilever, addressed the need to involve policy makers in the discussion. In engaging with public goods, larger-scale structural shifts are critical; all the corporate money in the world may not have the capacity to solve the issue.

 

2. Align with corporate partners that share your organization’s value system:

  • To make long-term, successful corporate connections requires a critical assessment of your own organization’s value system, and reaching out to align with corporations that share those same values.

 

  • Scott Coleman, Google, stressed that developing true awareness of a corporation’s outreach or CSR objectives requires taking the time to collaborate and engage in a real dialogue. The best approach is not necessarily reaching out with a problem that needs a solution, or even proposing a solution that needs corporate support. Each issue requires an appropriately nuanced engagement strategy.

 

3. There are no industry-specific outreach strategies:

  • Daniel Jacobs, Saatchi & Saatchi S, clarified that while certain trends may appear among the types of CSR outreach by corporations within the same industries, strategies for outreach cannot be called industry specific but must instead always a company specific endeavor. Each corporation’s values are inherently unique due to scaling, management, and strategy differences, and thus each company’s decision to support requires an individual approach.

  • Approach corporate connection with a business case for your contact; explain the value you would provide as a medium for their connection, and how your work can complement theirs as well.

SOCAP13 Session Recap: Plenary Session

September 5th, 2013

Today’s plenary highlighted gaps in the impact investing movement as well as ways to cross the chasm: new frames such as the surprise social entrepreneur, steps to continue to move innovative finance forward, the business solution to poverty, understanding how to build robust food systems, and finally, blowing the Shofar in support of the Jewish holidays.

Food for thought from this session:

1) Laura Callanan, Scholar-in-Residence at UC Berkeley’s Haas, sees artists in the role of today’s surprise entrepreneur. Creativity and innovation are intricately linked. Artists have an essential role in the growth of social innovation.

2) Zia Khan with the Rockefeller Foundation addressed the reality that the impact investing field is still in its infancy with more talk than action. Social capital markets are still crossing the chasm of adoption, and the early majority adopters have not arrived. Three areas for improvement include: aligning impact investors around social challenges, new management practices, and rethinking paradigms to achieve big scale.

3) Paul Polak of Windhorse International discussed what is needed to reach the 2.7 billion people living on less than $2 a day – representing 40% of the world population and an unparalleled opportunity for new markets and transformational social change transforming business as usual. Today, both public- and market-based approaches in the war against poverty have failed. Conventional aid has failed because one cannot donate people out of poverty. The era of big business continues to be dependent on the troubling pattern of overconsumption that originally led to the recession. The social impact movement has not demonstrated commercial profitability with scale. A new breed of frontier multinationals is needed to overcome these challenges.

4) Mary Berry with The Berry Center discussed the systemic agricultural challenges facing her hometown of Louisville - a story being repeated in farms everywhere. She points out that though agriculture must be productive, it is not the only requirement of farming. Robust food systems must also preserve the fertility and ecological health of land. Robust food systems require people to be highly motivated with the time and knowledge to use the land well. Agriculture in its present state fails to meet these requirements.

Sarah Fritschner of Louisville Farm to Table roused the crowd with several stories of her experiences as food activist. Changing local food system means creating a way for people to make a living by growing, processing, and distributing foods. A robust food system lifts all boats. Agriculture today – through institutional players and government subsidies – does not adequately support local food.

5) SOCAP honored Rosh Hashanah by inviting Rabbi Yosef Langer (Chabad of San Francisco) to share wisdom, stories, and inspiration and blow the shofar.

Special SOCAP13 Volunteer Post by Grace Chang

SOCAP13 Session Recap: Accelerating Urban Innovation

September 5th, 2013

Philadelphia is one of five target cities selected by Bloomberg Philanthropies for new social innovation competition on a citywide level. Just launched in 2013, the new Fast Forward project seeks to rewrite the rules on how entrepreneurs engage with city governments.

Food for thought in this session:

1) Philadelphia’s Fast Forward project changes the innovation ecosystem by enabling commercial solutions - but supported by public players.

2) Collaboration on a multiple stakeholder level (community engagement, government, police, entrepreneurs, markets, etc.) derisks investment opportunities. Collaboration is not a zero sum exercise; the Fast Forward project seeks to create new solutions to problems that are not being addressed currently.

3) Open data and open government will facilitate social innovation on a city-level.

4) Innovation may be the easy part. Many cities are not flexible; implementation is the hard part.

 

Special SOCAP13 Volunteer Post from Grace Chang

SOCAP13 Video: Paul Polak - The Business Solution to Poverty

September 5th, 2013

 

Paul Polak, widely considered the father of market-based solutions to poverty, is the co-author with Mal Warwick of The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers. Previously, he wrote Out of Poverty: What Works When Traditional Approaches Fail. Paul is the co-founder and CEO of Windhorse International, a for-profit social venture with the mission of inspiring and leading a revolution in how companies design, price, market and distribute products to benefit the 2.7 billion customers who live on $2 a day or less. Windhorse International combines radically affordable, life-saving or income-generating technology with radically decentralized supply chains to earn profits serving bottom billion customers.

Prior to founding Windhorse, Paul founded D-Rev in 2008, a nonprofit that seeks “to create a design revolution by enlisting the best designers in the world to develop products and ideas that will benefit the 90% of the people on earth who are poor, in order to help them earn their way out of poverty.” He is best known for his work with Colorado-based International Development Enterprises (IDE), a nonprofit he founded in 1981 to develop practical solutions that harness the power of markets and attack poverty at its roots. IDE has ended poverty for 20 million of the world’s poorest people by making radically affordable irrigation technology available to farmers through local small-scale entrepreneurs, and opening private sector access to markets for their crops.

SOCAP13 Video: Marc Beam - Listening to the Local

September 5th, 2013

 

Mark is an advisor to Halloran a leading investor in “energy for good,” including social, business and community innovation, impact investing and well-being initiatives. Mark is also a Co-Founder of the Social Capital Markets Conference (SOCAP), Impact Hub Oaxaca and ¡CATAPULTA! , the first festival for Social Innovation. He is a member of the Board of Directors of the Buckminster Fuller Institute, Clincas del Azucar, Impact Hub Oaxaca and Impact Hub DF in Mexico City, and a member of the Advisory Board of Adobe Capital.

With Calvert Founder Wayne Silby Mark co-authored the Enterprise Innovation Fund a proposed multi-billion dollar fund designed to foster social enterprise development. Recent focus is on the creation of a unified social innovation movement using global platforms and networks that are interlinked with locally based, grass-roots ecosystems. Before turning his attention to social innovation and impact investing Mark was social media entrepreneur in San Francisco and before that a senior executive for several major Wall Street banks in Chicago, Los Angeles and New York. He continues to live in Oaxaca, Mexico with his wife Cath and his two sons Weston & Sky.