Rosa Lee is the Executive Producer of SOCAP. Co-Producer with Heidi Kleinmaus of SOCAP09 and 08, Rosa Lee was previously COO of a highly profitable $18 million events company she sold at the peak of the dot com era. As one of the original founders of the SOCAP conference, Rosa Lee was the architect of SOCAP08‘s wildly successful open space third day last year. She is a successful serial entrepreneur and for 25 years was an owner and publisher of newspapers, magazines, and trade journals, accomplishing turnarounds and launching successful startups that became the top publications in their markets. Two large and thriving non-profits, both with significant earned income revenue, altered their standard practices to invite Rosa Lee to remain as president of their boards beyond the standard two-year term. She led one of those non-profits, the Habitat for Humanity affiliate in Jackson, MS, to become the largest per capita in the U.S., building more than 300 houses and transforming entire neighborhoods. She was also involved in the creation of a revolving no interest loan fund for Habitat homes using local banks CRA monies. That method of funding was adopted by many affiliates across the country. The Jackson affiliate was also one of the first in the nation to begin turning excess donated doors and windows into the basis of a thriving line of business. A community builder in all of her activities, Rosa Lee is also an Episcopal priest who for ten years was the parish priest leading a thriving and welcoming congregation in San Francisco. During her years at Holy Innocents it doubled its membership and budget, most significantly expanding from three children under 10 when she arrived, to more than 50 in 2009 when she left to manage SOCAP full-time.